Finding your way around Ipswich made easier for pedestrians and cyclists

10 October 2018

Ipswich City Council has delivered a signature project of its iGO Active Transport Action Plan (ATAP) aimed at making it easier for pedestrians and cyclists to find their way around the city.

Council has finalised its Active Transport Wayfinding Strategy and Sign Design Manual, which provides consistent and high-quality navigational signage standards for pedestrians and cyclists across the City of Ipswich.

Infrastructure Service Department acting chief operating officer Tony Dileo said the strategy provides a consistent, coordinated and comprehensive directional signage system for walking and cycling routes within Ipswich.

“There are many benefits to providing wayfinding signage, including making walking and cycling routes  more visible; informing users of routes which are often more direct and potentially less-heavily trafficked; and encouraging more people to use active transport modes by building awareness of route possibilities and destinations they can travel to,” he said.

Mr Dileo said that while there is some existing wayfinding signage on a few of the existing bikeways in the city, such as the Brassall and Goodna Creek Bikeways, most of the city’s existing directional wayfinding signage is directed at motorists/road users.

“A community survey undertaken during the development of ATAP revealed that the Ipswich community wanted simple, clear, consistent and attractive signage to assist pedestrians and cyclists to easily locate and access destinations and community facilities by bicycle or foot,” he said.

“So we made this an ATAP signature project and will be delivering the signage across the city as required.”

ATAP guides the planning, delivery and promotion of quality facilities and programs for walking and cycling in Ipswich.

View all Media releases