The month-long promotion features local tourist providers, visitor information and stunning imagery to promote Rockingham as a tourist destination.
Rockingham Visitor Centre, Quest Rockingham, Shoalwater Executive Homes, Rockingham Wild Encounters, Lakeview Suites, Jet Pack and Jet Ski Tours, and WASUP stand up paddle boards are among those involved.
“This is a great example of local businesses working together with the City’s support to promote our region,” Mayor Sammels said. “It is a fantastic opportunity to tempt tourists in Perth to come and see for themselves our breathtaking coastline, marine wildlife and adventure experiences.”
The Western Australia Visitor Centre promotion is part of a wider strategy by the City to boost tourism in the region, which the community has identified as one of its aspirations for the City’s Strategic Community Plan (2019-2029).
Mayor Barry Sammels said it was one of many ways the City was promoting Rockingham as Western Australia’s premium coastal opportunity.
“Just in the past few months we have hosted visits from Chinese film producers, increased our presence on local radio, television and social media, and promoted Rockingham at travel fairs in Singapore and Malaysia,” Mayor Sammels said.
“It’s all part of a bigger plan to attract more visitors to Rockingham that is outlined in our draft Rockingham Tourist Destination Strategy (2019-2024), which is now out for public comment.”
To read more about the draft Rockingham Tourist Destination Strategy (2019-2024) visit the City's Share Your Thoughts page.
The Western Australia Visitor Centre is located at 55 William Street, Perth.
Image: Troy De Souza, WA Visitor Centre Manager, and Scott Hewitt, Rockingham Visitor Centre Manager, promote Rockingham at the WA Visitor Centre.