Dan Murphy's - Statement from CEO

Statement from Bradley Thomas, CEO:

Council welcomes the Victorian Liquor Commission decision to refuse Dan Murphy’s a licence to operate in Daylesford.

The decision, which was announced this morning, was made namely on the basis that granting the licence could pose a public risk, encourage harm (particularly minors) and have adverse social impacts.

“The Commission concludes that granting the Licence would be conducive to or encourage harm, specifically to minors. In particular, the Commission concludes that there is an appreciable risk that granting the Licence would result in an increase of secondary supply of alcohol to minors in Daylesford and (therefore) an increase in alcohol consumption by minors and (therefore) increased harm from the misuse and abuse of alcohol by minors. This conclusion is driven by the accumulation of a number of factors outlined above, deriving from the “particular local, social, demographic and geographic circumstances” of Daylesford.”